Training programme aims to get thousands of SMEs online


LR Lisa Corcoran, Vodafone; Colin Creagh, Klarna Ireland; Emma Jones, Enterprise Nation and Peter Lougheed, Microsoft Ireland

Students will have the opportunity to support a variety of activities including lectures, e-learning courses, and access to digital mentors.

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A new digital education program to provide real education and support for small businesses in Ireland has been launched. Go and Grow Online, aims to help 20,000 small businesses improve their digital skills, business, CRM, and finance by providing more than € 5,000 worth of value-added services.

Go and Grow Online powered by Vodafone, Microsoft, and Klarna. Participating Irish businesses will have access to a platform and support offered through education, e-learning courses, and access to digital mentors.

The program was developed in line with the needs of small business owners – many of whom started their own businesses in response to the epidemic, with statistics showing a 42% increase in enrollment of new companies in the first half of 2021 – who are seeking education. how to show that their businesses are doing well online.

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If restrictions allow, there will also be digital download sessions, held at selected locations around the country, provided by a team of digital educators, all of whom are experts in topics ranging from SEO to online marketing.

“We are seeing the once-in-a-lifetime opportunity for small businesses,” said Emma Jones, founder of Enterprise Nation. “The experience of the last two years has dramatically changed the way we live and created markets that have never existed before. You have to look no further than the transition from online to online marketing. advertising platforms and markets so that every business can connect directly with their audience – wherever they may be in the world.

Sinead Bryan, managing director of Vodafone Business Ireland, said: “SMEs are the majority of businesses in our economy, playing a key role in innovation, job creation and economic development. We are very excited to work with Enterprise Nation to provide a training program. In this way, businesses can open up new areas for customer growth and integration, empower staff and create operational tools. the diversity of skills for each business to thrive. ”

Peter Lougheed, CEO of SME, Microsoft Ireland said: “The Go and Grow Online project is a unique opportunity for Irish small businesses to continue the digital revolution that has grown exponentially across the region over the past two years.” Microsoft Ireland’s commitment to supporting digital and online aspirations for SMEs to create innovation, growth and development and remain competitive. business experience, providing expertise in new ways to communicate with customers and embracing security as more businesses go to the cloud. ”

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